Big Idea Frameworks lead to
Better Strategic Outcomes
70% of executives say their strategy process is broken. Using the latest research on strategy roadblocks from McKinsey & Company, we conduct sales and marketing INTERVENTIONS.
“Big Idea” Strategy Drives Results
Research shows 92% of businesses fail to move up the Power Curve against their competitors. The main reason? They fail to make “BIG STRATEGIC MOVES”.
Bias Thinking to Better Thinking
- Social Dyamics in the Strategy Room
- Getting the “Outside View”
- Conducting “Pre-Mortem” Sessions
"Big Idea" Strategy Frameworks
- Facing Curse of Knowledge Issues
- Simplicity and Clarity of Message
- Dynamic Communication Platforms
Driving Hockey Stick Growth
- Sales and Marketing Leadership
- Account Based Marketing (ABM)
- Performance Marketing Platforms
Only three things happen naturally in organizations: friction, confusion and underperformance. Everything else requires leadership.