Strategy begins with words. Yes, words.
Great thinkers simplify words for great impact. We help clients with “Business Growth Strategy with Words”
If you stop to think about it just about everything is WORDS.
Question; What do websites, digital ads, email marketing, Twitter, Podcasts, direct mail, TV, radio, PowerPoint Decks, landing pages, Facebook ads, blogs all have in common? Words. All are mostly comprised of words.
In today’s media world we’re all competing for real estate across multiple platforms with WORDS. We live in the era of 24/7 media delivery with the ability to reach customers with distinctive communication platforms all wanting attention. At Mars Hill Media we help clients with “strategy with words” to help them stand out from the pack by creating dynamic frameworks, narratives and storytelling.
Why do CEO’s and CMO’s use BORING and lame word strategy?
If you Google the search term “value-added services” you will find 600,000 companies using that exact phrase to describe what they do. And if you Google the term “end-to-end solutions” you get another 200,000 companies using that over used term. Who writes this stuff?
Making the simple complicated is commonplace; making the complicated simple, awesomely simple—that’s creativity.
70% of executives reveal their C-Suite strategy process is broken
In the book Strategy Beyond the Hockey Stick, McKinsey and Company lay out the case that in the board room the social side of strategy kicks in resulting in boring marketing and risk averse decision making. At Mars Hill Media our critical thinking platforms help clients with “strategy with words” for superior sales and marketing ideation and execution. This leads to bold ideas and realistic business strategies for growth.
“Strategies with words” are now the main arbitrage for businesses
With new media platforms you can build trust, have important dialogues and build relationships with your customers like never before. In this environment creative communication strategies are the main arbitrage. It’s the real opportunity that can pay in perpetuity. At Mars Hill Media we help clients invest in strategy and leverage it accordingly.
At Mars Hill Media, we help clients with their “strategy with words”. Strategy with words leads to better thinking. Better thinking leads to better strategy. Better strategy leads to powerful strategic frameworks, narratives and stories that you can share with prospective customers and donors which challenge assumptions, persuade and cause them to act.
We're grateful for all your wise counsel and the work you did in helping get Spreading Hope Network into such a better position. Thanks you! You're a great strategic advisor! "
– Dan Olson, Executive Director at Spreading Hope Network
Is Your Strategy Process Broken?
A Strategic Consulting Agency
Strategy | Sales | Marketing | Leadership
Minneapolis, MN 55447